We are in the business of grabbing attention, through the power of advertising and sharing content which captivates across Social and Digital platforms. 

Stories build brands, stories build people. Our belief is that through the power of storytelling you can share a clear message that, shared properly will create a positive impact and influence for your brand.

Only the strong survive and thrive in business, our small team is focused on data driven results, generating quality leads and brand awareness through storytelling & content which showcases your message.

We’re all about keeping you at the forefront of social media and what works, now! Harnessing new emerging platforms, embracing culture and utilising our arsenal of tried and true tactics to get you attention and results.



Lead the way is positioning your brand as an industry leader, a refusal to sit in second place. It’s staying ahead of the competition by creating the noise as opposed to joining it.

We take the vantage point where attention and culture meet. This view allows us to create innovative content and campaigns which grab attention and shape a more authentic connection between brands and people. Whether it’s through the latest memes, social channel or seasonal/cultural event, we don’t just help you ride trends we help you become the trend. Part of leading the way is recognising trends and where attention lies before the competition and adapting as digital platforms evolve faster than ever.


Be Fearless is work that cuts through the noise and shuns complacency.

Fearless is standing out from the crowd. It’s doing what hasn’t been done, not sitting back doing what worked yesterday. It’s sparking meaningful conversations and showcasing who you are in a way that triggers feeling and emotion. Be it good or bad, lets face it! Indifference doesn’t drive action, and gets us nowhere. Fearless isn’t about being controversial or taking risks it’s about showing your uniqueness and not being afraid to stand out.


We create for humans.

In a world where connection is becoming less physical and brands are moving to incorporate AI chatbots and automated forms of customer service, it can be easy to forget that there is a person on the other end of the screen. Strong and meaningful connections between a brand and individuals is one of the greatest competitive advantages in business today and moving forward. 


Traditional ads don’t connect as they once did, people are looking for innovative and meaningful content that resonates. Cunning sales tactics that garner short term action are a thing of the past. Today understanding your audience and providing them with value around what they care about is how to craft more meaningful connections.




Chris (+64)  22 017 6540

Michael (+64) 21 250 9648

Wellington, New Zealand